-Researched the market
-Researched competitive product
-Assigned designer to establish a system for four new products
-Established the launch kit and collateral to be included
-Researched competitive product
-Assigned designer to establish a system for four new products
-Established the launch kit and collateral to be included
-A stock box was chosen with fitted foam inside to keep the product from rolling.
The kit included a folder with the application photos of where the products would be used most frequently.
The launch kit folder included flyers with information on each product.